How to Make Money on Pinterest
Pinterest is one of the most powerful visual search engines, with millions of active users looking for inspiration, products, and ideas. Unlike other social media platforms, Pinterest has a long content lifespan, meaning your pins can generate traffic and income for months or even years. In this article, we’ll explore the best ways to make money on Pinterest and how to maximize your earnings.
1. Affiliate Marketing on Pinterest
Affiliate marketing is one of the best ways to earn passive income on Pinterest. You can promote products from other companies and earn a commission for each sale made through your unique affiliate link.
How to Start Affiliate Marketing on Pinterest:
Join Affiliate Programs such as:
Amazon Associates
ShareASale
CJ Affiliate
ClickBank
Choose products related to your niche (fashion, beauty, home decor, fitness, etc.).
Create high-quality Pinterest pins with engaging images and descriptions.
Add your affiliate link to the pin description or a blog post that contains the link.
Optimize your pins for SEO by using relevant keywords.
💡 Pro Tip: Instead of linking directly to affiliate products, create a blog post or landing page where you review the product and then include your affiliate link. This improves conversions and builds trust with your audience.
2. Selling Products on Pinterest
Pinterest is a great platform for e-commerce and selling products, whether physical or digital.
A. Selling Physical Products
If you own an online store, you can drive traffic to your shop and increase sales using Pinterest.
Best platforms to integrate with Pinterest:
Etsy
Shopify
WooCommerce
B. Selling Digital Products
If you don’t have a physical product, you can sell digital downloads, such as:
Printables and planners
E-books
Stock photos
Canva templates
How to Sell Products on Pinterest:
Create a Business Account on Pinterest to access analytics and promotional tools.
Enable Rich Pins to display product details automatically.
Design attractive product pins with eye-catching images.
Use SEO-optimized descriptions with relevant keywords.
Link directly to your product page or store.
💡 Pro Tip: Use Pinterest Trends to find what people are searching for and create pins based on trending topics.
3. Pinterest Creator Rewards & Sponsored Content
If you have a strong following on Pinterest, you can get paid to create content for brands.
A. Pinterest Creator Rewards (Pinterest Monetization Program)
Pinterest occasionally offers a Creator Rewards program, where creators can earn money for posting engaging Idea Pins. Keep an eye on Pinterest’s latest monetization features and apply when available.
B. Sponsored Posts (Brand Partnerships)
Brands are always looking for influencers to promote their products on Pinterest. If you have an engaged audience, you can partner with companies for sponsored content.
How to Get Sponsored on Pinterest:
Build a niche-focused Pinterest account (fashion, home decor, fitness, etc.).
Grow your audience and engagement.
Reach out to brands directly or join influencer networks, such as:
AspireIQ
Influence.co
Upfluence
Negotiate rates for creating and promoting branded pins.
💰 Earnings Potential:
Small accounts: $50 – $500 per pin
Mid-size influencers: $500 – $2,000 per pin
Large influencers: $2,000+ per pin
4. Driving Traffic to a Blog & Monetizing It
Pinterest is an excellent traffic source for bloggers. If you have a blog, you can use Pinterest to drive visitors to your website and make money through:
Display ads (Google AdSense, Mediavine, AdThrive, etc.)
Affiliate marketing
Sponsored content
How to Use Pinterest to Grow Your Blog:
Write SEO-optimized blog posts about trending topics in your niche.
Create eye-catching pins for each blog post.
Pin regularly and use Pinterest group boards to reach a larger audience.
Track performance with Pinterest Analytics and optimize your strategy.
💡 Pro Tip: Use Tailwind to schedule pins automatically and save time.
5. Offering Pinterest Management Services
Many businesses, bloggers, and influencers need help managing their Pinterest accounts. If you’re good at growing Pinterest traffic, you can offer Pinterest management services as a freelancer.
How to Make Money as a Pinterest Manager:
Learn Pinterest marketing strategies through courses and research.
Create a portfolio showcasing successful Pinterest accounts you’ve grown.
Offer services such as:
Pinterest profile optimization
Pin design and scheduling
Keyword research and SEO
Pinterest ad management
Find clients on Upwork, Fiverr, or Facebook groups.
💰 Earnings Potential:
Beginners: $300 – $500 per month per client
Experienced managers: $1,000+ per month per client
6. Running Pinterest Ads for Businesses
Pinterest Ads (Promoted Pins) are a powerful tool for businesses looking to increase sales. If you have digital marketing experience, you can make money by running Pinterest Ads for brands.
How to Start Offering Pinterest Ads Services:
Learn Pinterest Ads Manager and ad targeting strategies.
Offer ad management services to small businesses or e-commerce brands.
Charge a monthly fee or a percentage of the ad spend.
💰 Potential Earnings:
Freelance Pinterest ad managers can earn $500 – $5,000 per month per client depending on their experience and results.
7. Creating & Selling Pinterest Templates
If you have graphic design skills, you can sell Pinterest templates for content creators and businesses. Many people want ready-made Canva templates to make their pins look professional.
Where to Sell Pinterest Templates:
Etsy
Creative Market
Gumroad
💰 Potential Earnings:
$10 – $50 per template pack
Some designers earn $1,000+ per month selling templates!
8. Teaching Pinterest Marketing & Coaching
If you’re an expert in Pinterest marketing, you can monetize your knowledge by teaching others.
Ways to Make Money Teaching Pinterest Strategies:
Create an online course on platforms like Teachable or Udemy.
Offer 1-on-1 Pinterest coaching sessions for businesses.
Sell an e-book or guide on growing Pinterest traffic.
💰 Potential Earnings:
Online courses: $50 – $500 per student
Coaching calls: $100 – $500 per session
Conclusion
Pinterest offers many ways to make money, whether through affiliate marketing, selling products, managing Pinterest accounts, or running ads. Unlike other platforms, Pinterest content has a long lifespan, making it a powerful tool for long-term passive income.